SEO
11 topics
Google PageSpeed Insights
Free Google tool that measures your site's Core Web Vitals and performance. Real user data plus Lighthouse audits in one report.
Rybbit: Open Source Analytics Alternative
Privacy-first, cookieless web analytics with session replay, funnels, and user journeys. Open source with 11k+ GitHub stars.
Direct Google Review Link for Clients
Get a clean URL that drops someone straight into a 5-star Google review. Two methods — one for your own profile, one for client profiles.
The Core 30 Method for Local SEO
Caleb Ulku's framework for dominating Google Maps. Fill out every box, add 20-30 services, post weekly, and outrank 90% of your competition.
AEO (Answer Engine Optimization)
Optimizing for AI-powered search like Perplexity, ChatGPT, and Claude. As more people ask AI instead of Googling, your content needs to be structured for AI retrieval.
Google Business Profiles (GMB)
Free listing that shows up in Google Maps and local search results. For local businesses, this matters as much as your website.
Google Search Console
Free tool from Google showing how your site performs in search. Essential for SEO.
Local Service Ads
Google's pay-per-lead ads for local service businesses. Show up at the very top of search results with the "Google Guaranteed" badge.
Schema Markup
Structured data that helps Google understand your content. Can trigger rich snippets in search results.
SEO Tools
Software that makes SEO work manageable. From technical audits to rank tracking to keyword research.
SEO
Foundation of everything. Know what people are actually searching for before creating content.