SEO
7 topics
AEO (Answer Engine Optimization)
Optimizing for AI-powered search like Perplexity, ChatGPT, and Claude. As more people ask AI instead of Googling, your content needs to be structured for AI retrieval.
Google Business Profiles (GMB)
Free listing that shows up in Google Maps and local search results. For local businesses, this matters as much as your website.
Google Search Console
Free tool from Google showing how your site performs in search. Essential for SEO.
Local Service Ads
Google's pay-per-lead ads for local service businesses. Show up at the very top of search results with the "Google Guaranteed" badge.
Schema Markup
Structured data that helps Google understand your content. Can trigger rich snippets in search results.
SEO Tools
Software that makes SEO work manageable. From technical audits to rank tracking to keyword research.
SEO
Foundation of everything. Know what people are actually searching for before creating content.