Mailbox Power

The Challenge Most Digital Marketers Face

We're living in an increasingly digital world where everyone's inbox is flooded with automated emails, text messages, and social media notifications. Your prospects are experiencing "digital fatigue" - they're numb to screen-based communications because they receive hundreds of them every day.

Meanwhile, their physical mailbox sits nearly empty except for bills and catalogs. When something unexpected arrives - especially something edible - it creates a moment of genuine surprise and delight that no email can replicate.

What Is Mailbox Power?

Mailbox Power is a fulfillment platform that specializes in automated direct mail campaigns. What sets them apart from traditional direct mail services is their focus on "lumpy mail" - packages that contain actual products rather than just paper.

Their facility houses an impressive catalog of items including various candies, popcorn, Rice Krispie treats, cookies, and custom postcards. Everything arrives as white-label products, meaning you can add your own branding and messaging.

Key Features

White Label Product Catalog

The platform offers hundreds of different items that can be customized with your branding. From premium chocolates to branded popcorn, everything is designed to create a memorable unboxing experience.

Temperature-Controlled Shipping

For perishable items like chocolates and baked goods, Mailbox Power includes ice packs and temperature-controlled packaging. Fresh products regardless of weather conditions.

HighLevel API Integration

Seamless integration with HighLevel allows you to trigger physical mailings directly from your existing workflows. When someone completes a form, makes a purchase, or reaches a specific point in your funnel, the system automatically sends their gift.

Custom Merge Fields

Personalized postcards and messaging using merge fields. True personalization at scale—each recipient feels like they received something specifically created for them.

Real-World Applications

This integration shines brightest with high-value prospects and clients:

• Real estate agents — Send closing gifts automatically when deals finalize
• Insurance agents — Send birthday treats to policy holders
• Business coaches — Welcome new clients with a personal touch
• Agencies — Client appreciation that strengthens retention

The key: physical mail works best when the lifetime value justifies the cost. At $79 monthly plus product costs, this isn't for $29 digital products—but for high-ticket services, the ROI is substantial.

Getting Started

1. Sign up at Mailbox Power
2. Explore the product catalog and design your first postcard
3. Create your automation workflow (immediate, birthday, anniversary, or event-triggered)
4. Connect your HighLevel account through the API integration
5. Add the Mailbox Power action to your existing workflows

Pricing

$79/month plus credits for products and shipping. Cost per contact ranges $5-15 depending on items sent.

For deals worth $5,000+, spending $15 on a memorable gift is less than 1% of revenue—small investment for significant relationship-building impact.

When to Use It

This isn't a replacement for your entire follow-up sequence. Use it strategically:

• Welcome sequences for new clients
• Milestone celebrations
• Re-engagement campaigns for inactive prospects
• Before important meetings or decisions

See Also

• Outbound Gifting — Strategy overview
• HighLevel — CRM integration
• Cold Email — Digital counterpart
• Sales — Where gifting fits in the process